Intensive Marketing Strategy Day

Let's spend the whole day together and give your Social Marketing a kickstart.  

I teach Social Marketing centered around the social media marketing platform "du jour" - Instagram.

What is "Social Marketing" I hear you ask, and how is that different to learning about Instagram? 

Well, Social Marketing is everything that leads off your Instagram such as your website, your blog, newsletters, downloadable's, podcasts, videos etc, all of these different factors build your know, like, trust factor, and ultimately achieve sales as well as attracting wholesalers, brand partners and much more.

Sounds great, is my small and mighty business suitable? 

Whether you are brand spanking new to Instagram and haven't got a clue what a hashtag is, or have 50,000 followers, but they aren't your customers, a day spent with me is a day a well spent because I teach marketing strategies, not specifics.

We will, of course, niche it to Instagram, but if Instagram was gone tomorrow or there was a massive overhaul of the platform; what you have learned is a marketing strategy and how to build that all-important Know, Like, Trust, which is the secret to any successful business. 

You can learn more about Know, Like, Trust and my marketing methodologies in this podcast interview.

On booking, I will send you my Client "Deep Dive" Questionnaire and Welcome Pack, which includes the Define Your Demographic and Speak to Your Customer Workbook. The Client Deep Dive is essential in helping me to formulate the outline of our day and work out what is important to you and what is critical to the growth and success of your account. Maybe you're struggling with photography, perhaps its editing skills or copywriting, or perhaps you need me to help you find your voice and speak to your customer? Maybe it's working out how to sell and when? Whatever your issues, I'm here to help.

The beauty of a one-day intensive is that you have my undivided attention, it's just you and me; there's no pressure of rushing through what we can in 60-minutes over Skype. There are no "silly questions fear" in a  group environment, and it's bespoke to you and your business - so everything is relevant! There's also no powerpoint, no jargon and no feeling like a "dinosaur". We work at your pace but I will be pushing us along because I want you to maximise your investment. 

“I am a complete cynic when it comes to social media and a total self-confessed techno-phobe. So the thought of spending 5 hours being coached on the benefits of Instagram made me shudder….and then the lovely Sam walked in! She was so personable, humorous and I have to admit fascinating.

Not only did she teach me the technical side of Instagram, but also the etiquette, the do’s and definite don’ts, how to create interest and get involved in the community. She even showed me how to take excellent photos on my phone. In two weeks not only have my likes and followers soared (not a necessity but it’s kinda cool) but I have generated real business. People who I would not really have come into contact with are now registering with me as clients. Happy Days!

I am no longer afraid of social media, I am certainly much more confident and would actually go as far as to say I am enjoying it. All thanks to Sam”
— Lisa B, Business Owner

I host my Intensive Days in Richmond, London, although I can travel depending on your location and my schedule - we can discuss in our discovery call. 

Intensive Days aren't for everyone as every business is unique, and I will be completely honest with you and tell you if you need a half-day, full-day or if I think you're not quite there yet or even if you would be better suited to something else like hourly coaching. I am not here to sell you something you don't need, I want to help you.

Social Media is a marketing pillar; it cannot fix fundamental business issues, this is why it is vital that we have a chat before you book; I need to ensure that your business values align with my methodologies. Otherwise, it's a wasted day for you and me, and nobody wants that. 

You will go away from our time together with a 90-Day Action Plan, 101 Caption Prompts, 58 Ideas of Stories, a Product Launch Time Planner and a Content Planner  as well as your head buzzing with ideas, and feeling confident, motivated and excited, not scared, mystified or disheartened.

For the four weeks following our day together, you will have unlimited email support from me - no question is too trivial. I will be monitoring you closely; I don't wash my hands of my clients so expect me to be following you, engaging with you and even monitoring your performance on my analytic software. If I feel you are drifting off course, I will jump in and tell you, and if I think you're doing fab, then I'll let you know. I have your back, and I am your biggest cheerleader, it may sound cheesy but your success, is my success.

“I own an online store called Bleak House. I have been on Instagram for a while and was finding it fairly easy to grow my account but was finding it very hard to make sales through the platform. I have done a few other Instagram courses, and although they helped me improve my Instagram gallery and my photography and help me engage and connect with people, they did nothing to help me convert followers to customers. As soon as I started working with Sam, I saw a tangible increase in the number of sales I made directly through Instagram. Sam’s knowledge of retail and selling is a great asset, and her ability to personalise her advice to your specific needs is invaluable. She is 100% focused on sales and profit and for a shop owner like me she’s a breath of fresh air. I still work with her on an ad hoc basis as she keeps abreast of all the new developments in building a brand and selling through Instagram.”
— Annabel Bird, Business Owner

After the initial four-weeks, some clients decide to go on to a maintenance programme and purchase Skype coaching minutes. These can be a great way of having a sounding board; thinking of working with an influencer? Get my unbiased opinion, launching a new product line and not sure how to introduce it to your audience, I can help with that because I already understand your business so can easily advise over Skype.

Ready to chat about how this could work for your business and see your efforts on Instagram no longer feel like wasted time?

Then contact me now to schedule a time for our discovery call. 

  • Half Day - 4 hours including a 20-minute comfort break - £700*

  • Full Day - 7 hours including a 60-minute working lunch break - £950*

* Prices reflect hosting the day in Richmond-Upon-Thames only, other locations may be subject to additional fees.